A leading financial institution with nationwide reach partnered with Andes Development to build an innovative, fully customized web solution: a Self-Managed Corporate Games Portal. This versatile, high-performance platform lets the client launch and run a wide range of promotional game campaigns independently, efficiently, and with deep customization.
// The challenge
The institution wanted a centralized platform for its promotional gaming initiatives, with the goal of cutting its dependence on custom development for every single campaign. The main requirements were:
- Operational Self-Management Empower the marketing team to create, configure, and run games without constant technical support.
- Scale and Security Make sure the platform could absorb major traffic spikes during promotional periods and guarantee airtight protection of participant data.
- Versatile Game Mechanics Support a variety of game types (Jackpot, Treasure Hunt, Sweepstakes) with different mechanics, randomness controls, and prize inventory allocation by location.
// A complete technology solution
Andes Development designed and built a public web portal tailored to the client's needs, on a modern, solid architecture that meets the most demanding banking standards.
- High-Availability Cloud Infrastructure Deployed on a dedicated AWS environment (EC2) with AWS Global Accelerator, servers across independent regions, and load balancers — delivering unlimited scalability and automatic redundancy.
- Software and CMS Ecosystem Backend and content management system (CMS) built with PHP 8.2 and Laravel 10, PostgreSQL 14 databases with automatic replication, and an interactive frontend powered by JavaScript and Vue 3.
- Custom Game Development Interactive game logic built with the Godot 4.3 engine and GDScript, wired directly into the CMS to manage branch locations and complex business rules.
// Results and operational autonomy
We delivered the portal with an agile methodology, achieving a fast, smooth, and secure production launch. The biggest wins for the institution include:
-
100%
Marketing team autonomy -
0
Dependence on external development -
Total
Granular control over prizes and branches
The platform includes an integrated CRM that captures valuable insight into user participation. It also dramatically accelerates the launch of new promotions, letting the bank respond faster to market dynamics.
// Conclusion
The Self-Managed Corporate Games Portal gave this financial leader a strategic, flexible tool for running its digital promotional initiatives. By combining robust cloud infrastructure with a highly customizable CMS and engaging interactive games, the client optimized its resources, strengthened engagement with its customer base, and achieved true technical independence in executing its loyalty campaigns.