RESOURCES // BLOG
Engineering, strategy, and code. Documenting the technological evolution of Andes Development.
Build or buy? When custom software beats SaaS
Buy software when the process is standard, like accounting, payroll, or email: it's already solved, and a subscription costs less than building it. Build custom when the process is
Who approves AI-generated marketing at a bank, credit union or insurer?
A named person, never the tool. At a bank, credit union or insurer, AI can draft, but every piece goes through two appro
How to choose a software development company: 12 questions to ask before you sign
Choose a software development company by how clearly it answers, not just by price. Before you sign, get in writing whet
How much does a business website cost in 2026? What you pay for, and what AI changes
What a business website costs depends on scope: a landing page, a bilingual corporate site, and an online store are diff
Should a bank or hospital ban ChatGPT? How to control shadow AI
No. Banning ChatGPT at a bank, credit union, insurer or hospital rarely stops people from using AI. It pushes the use on
Social media management pricing: what you should pay per month (and what is included)
Small businesses typically pay $500 to $2,000 a month for agency social media management, covering one or two platforms
How much do SEO and Google Ads cost per month? What a fair scope includes
SEO costs $2,917 a month on average, according to an Ahrefs survey of 439 providers, but the most common retainer is $50
Is SEO dead in 2026? What AI Overviews changed, and how to vet an SEO agency
No, SEO isn't dead, but it changed. Google's AI Overviews cut clicks on informational searches: according to Pew, people
A first digital marketing plan for a small business: 90 days, real budget
A small business starts selling more online with three things: showing up on Google Maps, responding fast to every lead,
Nearshore software development in Honduras: costs, time zone, and risks for US companies
Yes, Honduras is a solid nearshore option for US companies, with one condition: hire a managed team, not a collection of
How much does custom software cost in 2026? How it adds up and what drives the price
There's no single price: custom software costs the hours it takes times the team's rate, plus infrastructure and mainten
How to get your business recommended by ChatGPT and Google AI (what works and what is hype)
To get recommended by ChatGPT, Gemini, or Google's AI answers, you don't need special code or an llms.txt file. You need
Choosing a technology partner for a bank or healthcare organization: the questions that matter
A bank, insurer, or hospital should require a partner that can show how its systems enforce the rules, not one that only
How much does a digital marketing agency cost per month? Pricing models explained
Most US digital marketing agencies charge small and mid-size businesses between $1,000 and $5,000 a month in fees, and t
Graphic Design Trends 2026: Digital Marketing and AI
The visual landscape of digital marketing is going through a seismic shift. As we head into 2026, two powerful forces ar
The 2026 Playbook: Scaling Technology Efficiently
Let's be honest: the era of "growth at all costs" is dead. It has been replaced by something far less exciting
Google Sans Flex: The New "Old Reliable" for the Modern Web
In the design world, we all have our "old reliables." Fonts like Montserrat and Poppins became industry staple
The Developer's Blueprint: Implementing Google Sans Flex
To get the most out of Google Sans Flex from a development perspective, you need to step away from the traditional "
13 Years of Building with Purpose: Introducing linkable.id
By Dennis S. Dacarett, General Manager of Andes Development Today at Andes Development, we're not just celebrating 13 ye
Marketing Calendar: April 2025 Holidays
April is the perfect month for a fresh, creative marketing campaign! Whether you want to engage your audience with playf
Marketing Calendar: March 2025 Holidays
Turn March into a month of digital impact. Every special date is an opportunity to raise your brand's visibility and con
Marketing Calendar: February 2025 Holidays
The shortest month of the year is just around the corner, but at Andes we know February is packed with opportunities, an
QR Codes 101: Everything Your Business Needs to Know
QR codes are powerful tools for connecting the physical world with the digital one, but how effective they are depends o
Marketing Calendar: January 2025 Holidays
Happy (almost) New Year! 🌟 We put a lot of love into this January social media calendar. It covers every holiday in the
Inspiring Gratitude: The Andes Team at Thanksgiving 2024
This Thanksgiving, after 12 years on this journey, we want to take a special moment to share how grateful we are for eve
Banking Innovation and Gamification: A National Bank's Remittance Game
A national financial institution faced the challenge of building an interactive experience that would let its customers
Boost Your Black Friday Sales with QR Codes
Did you know QR codes can transform your sales strategy this Black Friday? As a LINK customer, you have access to unlimi
Strategies to Boost Your Holiday Sales
The holiday season is one of the most important times of year for any business. Whether you run a brick-and-mortar store
Branded Media: Revolutionizing Corporate Communication
In the digital era, corporate communication has moved well beyond traditional methods. Andes Development introduces BRAN
LINK: Powering Business Management with Smart URLs
In today's digital world, efficient communication and marketing are essential to business success. LINK, our innovative
Frequently asked questions
Technical and strategy guides written by the same team that ships the projects: software architecture, cloud infrastructure, cybersecurity, design, and digital marketing. There is no filler content here; every article documents something we actually built or evaluated for a real client.
Yes. We write so a general manager or operations director can grasp the underlying decision before the technical detail. Each article answers the question first and saves the implementation detail for the end, so you can take away the judgment without reading the code.
We publish when we have something proven to add, not to satisfy an editorial calendar. In practice that means several articles a quarter, and we revisit them when the technology they document changes.
That is what they are for. The articles include the reasoning and the concrete steps so your team can execute without us. If you would rather we do it with you, each topic links to the matching Andes Development service.
Yes, and we say so when that is the case. Several articles document decisions we made for our own platform, including the stack behind this site, because the strongest proof of a recommendation is that we run it ourselves first.